Brand: Emporio Armani
Basis: Original
Concentration: Eau de Parfum
Sex: Women's
Generally: A juicy, tropical passionfruit-vanilla gourmand, Emporio Armani's newest release
Season(s): Spring, Summer
Wear: Day
Occasion: Everyday, Casual
Perfumer: Nisrine Bouazzaoui Grillié and Nadège Le Garlantezec
Creation Date: 2026
Ingredients/Ingrédients : Alcohol Denat., Parfum (Fragrance), Aqua (Water)

Main Accords: Fruity, Gourmand, Vanilla

Notes
Top: Passionfruit, Bitter Orange, Lemon
Middle: Frangipani, Solar Notes
Base: Madagascar Vanilla, Benzoin, Labdanum

The Scent

Juicy passionfruit opens it, tart and sparkling rather than syrupy, with bitter orange and lemon alongside. Frangipani and a warm solar note carry the heart, and it settles into a creamy vanilla-benzoin-labdanum base. One independent reviewer described testing it at over 10 hours on skin with moderate-to-strong projection, though that's one tester's result, not a crowd-sourced average. It's a bright, tropical, warm-weather gourmand, not a heavy one.

Worth Knowing

Despite the name on some retailer listings, this is an Emporio Armani release, the house's younger, more casual line, not the main Giorgio Armani couture label. Fragrantica catalogs it under the parent Giorgio Armani house entry, the same way it does for every Emporio Armani perfume, which is where the "Giorgio Armani" naming comes from. Launched January 2026, it's new enough that the wider dupe conversation is still forming, though Bujairami's "Only Ever" is already being marketed directly as a match for it.

Where It Came From

Released in stores in January 2026, developed by Givaudan perfumers Nisrine Bouazzaoui Grillié and Nadège Le Garlantezec, and marketed alongside Emporio Armani's "...You" family, which includes Stronger With You, In Love With You, and Because It's You.

About Emporio Armani

Emporio Armani is the secondary, more casual line of the Giorgio Armani fashion house. Fragrances for both lines are produced under the Armani beauty license, with Emporio Armani positioned as the brand's mainstream, everyday fragrance tier.

Hand-decanted from an authentic full-size bottle by Atelier Elemental. Not packaged, filled, or endorsed by Emporio Armani. All trademarks are the property of their respective owners.